SPRING 2020 MINI MUSES

(images via Matchesfashion)

Like it or not, AW19's most impractical street style staple is back for SS20. The infamous Jacquemus Le Chiquito has gotten even smaller (like that was even possible...) and others such as Gucci have introduced their versions of the micro bag in the shape of lipstick pouches and necklace bags. Big enough just for your ear pods or some change or nothing at all. 

As impractical they are you cannot deny the XXS bags have some kind of magical appeal. In the midst of a global pandemic our beloved handbags may not get as much love as they used to so why not cheer yourself up with a cute micro bag. Would you wear one?

Anet x

PINK HAZE

 

(all images via Tumblr)

It's really been a long week.. I think it is middle of Tuesday, but you cannot be sure what time and day it is these days. Not in my wildest dreams did I ever imagine I'd be sitting here 3 days before Easter Bank Holiday and the most exciting thing I am looking forward to doing this weekend is our weekly food shop. My only chance to leave the house once a week, reason to brush my hair and wear something that isn't tracksuit and slippers. 

This is the first time my generation has faced something so disrupting. Our holiday plans, clothes, bags and cars we want to buy - all of it suddenly seems so trivial when the most important thing is our health and of those dear to us. Normal daily life as we know it has been turned upside down and the worst thing is - we don't know at this stage when things will return to normal.

After all of this, what is even normal? Will it ever feel the same? We all miss different things and now is not the time to slate someone on social media for baking banana bread or doing three home workouts a day. It is an unsettling time for all of us & everyone is doing their best to cope with the changes the best way they can.

I have spent this morning getting inspired by everything pink on Tumblr and Pinterest. Little escapism is good for the soul, especially in times like these. And for some reason I have decided to share what inspired me this morning.

If there's nothing else good that comes out of this pandemic it has at least pushed me to write my first blog post in about five years. Feels more like forever. But boy it feels good.

Anet x 

HOW TO MAKE IT IN FASHION

A few years ago, I was one hundred percent sure that I am going to work in fashion one day. I had just finished my three years in higher education and awarded my 2:1 degree from a prestigious university. I was young and extremely ambitious... There are a lot of things that have changed since then, but I believe the five golden rules to crack the fashion world I put down on paper back then are still as valid as ever.

1. STAND OUT/BE UNIQUE

It all starts from the bottom. You are a nobody, just a name on the list, who needs to make its way behind the closed doors of a fashion world. Addressing an email to 'Madam or Sir someone in Glamour magazine or Matthew Williamson' won't get you very far. Trust me. Pick one person, that being the junior editor or PA of a fashion designer, any industry insider really. Do your research. Literally stalk their Twitter, Instagram. Know what they like, where they hang out. Be creative. Boring CVs and cover letters about previous experience will make them yawn. Use Pinterest, Tumblr, Instagram, ANYTHING. Tell them what you can bring to the company, not what you have already done for others. Be unique, stand out and don't be afraid to speak your mind. Talk about your ambitions and dreams regardless how big or small they are. 

2. KNOW THE BRAND

If you are heading for a job in Glamour magazine, check Conde Nast and all their publications. Read every issue of Glamour you can get your hands on. Find your favourite authors. Check their other publications, Google them. Stalk their twitter, again. When heading to a fashion house, use Wikipedia or Google. Know everything about their history, previous collections, even know which university their designers studied. Know it all. You can never be over educated. Less is more won't work this time. Simple.

3. MAKE GOOD USE OF SOCIAL MEDIA

Don't have a Twitter yet? Where have you been? Make one. Right NOW! And then there's Instagram, Pinterest, YouTube, Tumblr. You do know what I'm talking about? If not, you're certainly not ready for a fashion job. It's a best way to get social, practice creative writing and get your hands-on styling or make-up. Use your friends as models, use your phone camera. You don't need a tonne of money to make it work. It's all about passion, hard work and again, hard work. What comes easy isn’t good, what's good, won't come easy.

4. COLLABORATE

Fashion is one of the most competitive businesses right now. I hate to break it. Only 1 out of 1000 will make it, but why can't one of them be you? Make contacts with other bloggers/fashionistas. Make joint blog posts, interview other bloggers, get in touch with up-and-coming photographers in your area. Don't be shy. Approach them. You might find someone special. Learn from others, observe what they do, but never steal. Never copy. Take in what you see and put your own twist on it. Knowing what's already there can help you to find what isn't there. And that will make you stand out.

5. NEVER GIVE UP

Got rejected from Glamour and Vogue? Didn't even get a reply from Matthew Williamson and House of Holland? Don't worry. This is not the end of the world. There are hundreds of magazines and fashion houses. Just because the first one said no.... or okay, first ten said NO, it doesn't mean the eleventh can't say YES!! Don't expect diamonds and champagne. It's all hard work, blood and tears, but that's what's going to get you there. One day, I'll promise. You will get there. Smile, take a deep breath and get started!

Anet x

OWLOMANIA

Current obsession. Owl rings & necklaces & all other kind of jewellery. Definitely. I had already searched an owl ring for months, and I was already starting to give up. Until I headed to Paris and found a perfect-fierce owl ring there. Simply j'adore Paris. In the first photo you can see my new ring (photo made in front of la Grande Arch). The ring is one notion that I had an amazing trip shopping-wise.

Anet x